CRM
CRM Engine provides a wide range of player management tools and bonus features to Gaming and Sports, as well as 3rd party solutions. Extend player sessions, increase reactivation, boost retention, and reduce bonus costs.
Overview
Player account management (PAM)
Our Player Account Management solution ensures in-depth knowledge about the betting behavior of your customers.
Bonus engine
Provide extra value to your players with different types of bonus mechanisms. Our modern and adaptive bonus system offers a variety of bonus types to boost player acquisition and retention.
Campaigns
Campaigns are a powerful retention tool for creating tailor-made events according to individual business and player needs.
Player journeys
We created a player journey that allows you to take your player's engagement to the next level with automated workflows based on powerful segmentation tool, flexible triggers and rich action selection. Create custom workflows with ease using our simplified visual tools, and track real-time performance with in-depth statistics. Seamless integration with PAM communication module and bonus tools will ensure personalized player experiences that minimize player churn.
Gamification and loyalty
We designed this module to maximize player satisfaction and engagement through a whole set of gamification features ensuring increased retention. Prepare your loyalty program using the set of experience and currency coins, the definition of player levels, missions, various achievements, and store. Offer on a regular basis personalized player's zone and seasonal campaigns. Seamless integration with the communication and bonus module will guide the player through their quests and offer a wide choice of rewards, including bonuses, tangible items, and tombola tickets. An in-depth performance analysis of gamification campaigns helps you track their effectiveness and control costs.
Recommendation
Our recommendation module uses all provided player information including location, age, gender, device and sign-up channel, as well as playing habits and bonus preferences to predict player lifetime value and offer personalized offers to reduce churn likelihood percentage.
